Bed of Nails Principle

Mark Batterson talks about an important communications principle we need to understand:

"If you lay down on a bed of nails they won't penetrate your skin because the pressure is diffused. That is what happens when we try to say too much. But one nail penetrates! That is why I believe in one-point preaching."

Get more across -- in a teach to change lives way -- by teaching less content better.